Market Research and Analysis Before diving into the exciting world of crafting and launching your own THC beverage brand, it’s crucial to conduct thorough market research and analysis. Understanding consumer trends, competitor landscapes, and regulatory environments is essential for developing a successful and sustainable business. Target Audience Target audience identification is paramount in this venture. Consider the demographics, psychographics, and cannabis consumption habits of potential buyers. Are you aiming for health-conscious millennials, active adults seeking relaxation, or perhaps an older demographic exploring alternative pain management? Clearly defining your target audience will guide product development, marketing strategies, and brand messaging. Trends…